A cover image for the project featuring a collage compilation of brand nam - Funsicle, polariod photos with inflatable products on fun backgrounds, an image of people smiling in an inflatable pool, gingham pattern in the background.

Funsicle

Funsicle is an outdoor recreation brand that designs above ground pools and inflatable floats to capture the summertime spirit of play and relaxation.

Over my five-plus years at Funsicle, I designed a wide range of engaging products, from above-ground pools to pool floats, toys, and games.

Structures

I designed more than 20 unique pool-float structures, one of which received a U.S. patent.

3 columns of inflatable products with their names deatured next to them that represent a wide variety of inflatable structures, from pools to lounges and chairs. One mat has a gold star with words "US patent" next to it.

Here is one of my favorite floats featured in a Funsicle ad.

Pattern Design

I designed more than 300 patterns for inflatable products across a wide range of categories. I also played an instrumental role in developing Funsicle’s signature color palette and material combinations, now recognizable throughout the inflatable industry. A few years later, it’s been incredibly rewarding to see our inflatables come back to us as product inspiration in retailer presentations.

A collage scrapbook-like page with a large float photo, tropical leaf pattern clips, a 2 ring pool and 3 polaroid photos with lounges in tropical prints
A collage scrapbook-like page with a large float photo, striped pattern clips, and 3 polaroid photos with a pool, cooler and chair in striped prints
A collage scrapbook-like page with a large surfboard photo, retro checker and wave pattern clips, and 3 polaroid photos with pools and rings in retro prints
A collage scrapbook-like page with a large kid boat float photo, kids floral pattern clips, a rainbow splash pad and 3 polaroid photos with floats
A collage scrapbook-like page with a large photo of a dog pool, a fire hydrant sprinkler,striped pattern clips, 4 polaroid photos with pet floats shaped like cars and boats

Packaging

Under the creative direction of Ron Romero and Lilia Brown, I contributed to the development of Funsicle’s packaging systems—a significant undertaking for a product line of more than 300 items.

A compilation images of Funsicle inflatbales boxes laying down on a mint background.
A stack of Funsicle inflatable packages boxes on a mint background, showcasing the front of the box, the sides with peel strips, the back with product features.
A sample of 3 social media posts for Instagram, the middle one is displayed on an iPhone, two side ones are in frames. All have photos of people smiling and playing in the pool and promo texts across.

Catalogs

Since 2025, I have been creating Funsicle catalog layouts—an exciting challenge that continues to strengthen and refine my layout skills.

Marketing

I created social media and web templates to support a variety of sales campaigns and promotional initiatives.

Products

Here is a brief look at some of the products I’ve designed. I’ve created so many over the years that narrowing them down was a challenge!

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