Graphic Design & Illustration
Graphic Design & Illustration
Funsicle is an outdoor recreation brand that designs above ground pools and inflatable floats to capture the summertime spirit of play and relaxation. During my 5+ years at Funsicle I designed a wide variety of amazing and fun products, starting from Above Ground Pools, to pool floats and toys.
While at Funsicle, I have designed 20+ unique pool float structures, one of which has received a patent in the US.
Here is one of my favorite floats featured in a Funsicle ad.
I have designed 300+ patterns for inflatable products, across many categories. I was instrumental in developing the signature Funsicle color palette and material mix, which is now recognizable in the inflatable industry. After a couple of years, our inflatables have started coming back to us as “product inspiration” images in retailer decks :)
Under the creative direction of Ron Romero and Lilia Brown, I helped develop systems for Funsicle packaging. It was a huge task, given that our line consists of over 300+ products.
I was also tasked with creating social media and web templates for different types of sales and promos.
I created illustrations for our Pool Safety Video, animation was done by Brenda Stumpf.
Here is a brief look at some of the products I’ve designed, there are so many that it is hard to choose :)
For the past 3 years I have also been designing the layout for our Funsicle catalogs for both, Inflatables and Above Ground Pools.